Difference between UX and UI design
User Interface (UI) and User Experience (UX) are two terminologies often used interchangeably, referring to the ultimate aspect of any digital product - user-centric design. A modern design tends to be highly user-centric, which is probably why there is so much emphasis on web and mobile apps' UI/UX design. But for a reputed UI/UX design agency , both UI/UX design plays the most crucial role in shaping the success of a digital product. What is user experience (UX) design? User experience (UX) design is a comprehensive approach centered around natural human inclinations, interactions, and behavioral patterns. The popular term first coined by the cognitive scientist Norman Nielsen Norman in 1990 has become almost the watchdog design principle for product design across all niches and platforms. According to Nielsen, all users' interactions with the product, the business brand, and its services and footprints are part of the user experience. So, perfecting user expe...